Insights

Fostering Safe Environments for Brands

As a JICWEBS brand safety ad provider, AdColony was an early-adopter of brand sa...

7 Ways to Monetize your App without Scaring Your Users

Orit Sharan, Appnext Appnext   The app economy is expected to reach over...

Choosing the right creative adtech and video tech

How we review and assess creative technologies for advertising, video and asset...

Unpacking in-house programmatic for brands

Marketers are busy. It’s impossible to stay on top of every trend and best...

Driving New Customer Acquisition and Brand Awareness in the Education Industry

Adtech provider: Whichit Client: Harper Collins Sector: Education   ABO...

The easy-way to compare ad tech companies

Hello and welcome to DigitalAdvertising.co.uk DigitalAdvertising.co.uk is a com...

What is geofencing in advertising - and how can you use it?

Geofencing in digital advertising refers to the ability to target devices - typi...

Retargeting and remarketing: what to look for in an ad provider

Retargeting - or remarketing as it is sometimes known - is one of the most effec...

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